iAUBERGINE

Gossip, insights, analysis and a few selfies from MENA’s startup ecosystems.

4
Mar

Seeing the pyramids is like meeting Santa

Cairo
1:40 PM

Seeing the pyramids is like meeting Santa Claus... Something magical I’ve lived with all my life but never known if they existed… It was the best Saturday in awhile – spent by the Nile with Wael Fakharany, planning how we can be a positive change and spur on innovation and entrepreneurship in the Middle East. A few hours with Wael and I had a lot to mentally marinate. He has the amazing ability to push your imagination and make you think braver and bolder… he is a Crazy and Naïve hero. There are great ideas in the making – watch this space. Thanks for showing me pyramids.

This was my first time visiting Cairo and it is truly a city that never sleeps. I think the contrasts struck me the most; Beauty next to Slum, Hope & Development dancing with Resignation, Green vs Grey. And in the middle of all this is an ambitious and maturing startup scene. The Greek Campus felt like a safe heaven behind Tahrir Square and the stories of how the core team struggled to organized Meetups during the revolution humbles. Goes to show, if there is a will, there’s a way.

The coolest people… I met Head of innovation at Vodafone Egypt, Endeavour team is solid as always, Salma (A head of the Curve) showed me lovely Sufi in Zamalek and gave me the ins and out of social entrepreneurship, Managing Director of Tetra Pak gave me a crash course in the process of packaging, Discussed the upcoming elections with insightful bloggers and journalists, Amazing Salma (PITME & Innovety) gave me the grand tour of the ecosystem – Big Schokran my Lovely, Great comparing startup mistakes with Con & Abdelhameed of RiseUp – looks like we’ll be doing cool things, Loved Mazen’s District, met a few impressive entrepreneurs… Emily cofounder crowdfunding platform Tennra, Basil cofounder HireHunt which I look forward to beta testing, Maria’s social fashion app Slickr, Waleed’s problem solving delivery solution Ingez (see pic). I enjoyed a very interesting discussion about future of Egypt at the Swedish Embassy with our Ambassador Charlotta Sparre… I didn’t make it all the way to Smart Village but Batman gratefully met Rasha Tantawy over aubergine at Sequoia with a fun group of geeky techs!

Broadly I'd say I heard two different strands of narratives in Cairo. Either people love to talk about the doom&gloom and that nothing will ever happen in the Middle East bla bla bla (long list of complaints, pointing fingers and a few conspiracy theories), OR I heard the opposite… Egypt has so much potential, the talent is here and we just need to unlock it, hope is on the rise, Cairo is THE place to be right now. In the absence of a crystal ball, I prefer to engage with the positive narrative. Our #YMEstartup is planned for the 27th of April and there will be a lot to talk about. Come join us.

Careem took me flawlessly to the airport… must tease the Uber team a little as I met them and they seem to be doing a great job after just 3 months in the market.

I confess on stage that I cry every day, in reality it’s probably every other day. My best crying is always on the plane. The luxury of moving from one point to another, and no action from me is required, usually no connection to the outer world – me and my thoughts and some tears of relief, joy, pride, homesick, excitement.  This trip I learnt a lot, laughed, lost a friendship, made friends and magically met the pyramids.

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